Contents of the Issue:

• THE EUROPEAN UNION’S APPROACH TO ARTIFICIAL INTELLIGENCE REGULATION

  THE EUROPEAN UNION’S APPROACH TO ARTIFICIAL INTELLIGENCE REGULATION

  Marisa Almeida Araujo

  Marisa Almeida Araujo

• THE INFLUENCE OF EXCHANGE RATE ON INFLATION IN ALBANIA: STUDY PERIOD 2010-2022

  THE INFLUENCE OF EXCHANGE RATE ON INFLATION IN ALBANIA: STUDY PERIOD 2010-2022

  Ph.D.(c) Jonida Lamcja Methasani, Ph.D. Enida Zhugri

  Ph.D. (c) Jonida Lamcja Methasani, Ph.D. Enida Zhugri

• LOCAL GOVERNMENT IN ALBANIA, THE EFFECTS OF FISCAL DECENTRALIZATION

  LOCAL GOVERNMENT IN ALBANIA, THE EFFECTS OF FISCAL DECENTRALIZATION

  Selma Kacaniku Binjaku, Prof. Shkelqim Fortuzi

  Selma Kacaniku Binjaku, Prof. Shkelqim Fortuzi

• ANALYSIS OF FISCAL POLICIES AND THEIR IMPACT ON THE LOCAL ECONOMY

  ANALYSIS OF FISCAL POLICIES AND THEIR IMPACT ON THE LOCAL ECONOMY

  Selma Kacaniku Binjaku, Prof. Shkelqim Fortuzi

  Selma Kacaniku Binjaku, Prof. Shkelqim Fortuzi

• ANALYSIS OF PRODUCTION STRUCTURE OF THE GROSS ADDED VALUE OF THE CEE AND EUROZONE COUNTRIES

  ANALYSIS OF PRODUCTION STRUCTURE OF THE GROSS ADDED VALUE OF THE CEE AND EUROZONE COUNTRIES

  Silvia Gospodinova

  Silvia Gospodinova

• THE IMPACT OF PRICING ON BRAND EQUITY AND MARKET POSITIONING

  THE IMPACT OF PRICING ON BRAND EQUITY AND MARKET POSITIONING

  Taulant Kullolli

  Taulant Kullolli

• SOCIETY 5.0 AND ITS CHALLENGES FOR THE JAPANESE BUSINESS

  SOCIETY 5.0 AND ITS CHALLENGES FOR THE JAPANESE BUSINESS

  Konstantin Tsenkov Ivanov

  Konstantin Tsenkov Ivanov

• ANALYSIS OF THE ECONOMIC SITUATION IN CASE OF THE MEMBERSHIP EXPANSION IN THE EU, AN APPROACH TOWARD WESTERN BALKANS

  ANALYSIS OF THE ECONOMIC SITUATION IN CASE OF THE MEMBERSHIP EXPANSION IN THE EU, AN APPROACH TOWARD WESTERN BALKANS

  Dr. Rovena Troplini Vangjel, Msc. Mateus Habili, Msc. Merjeme Zyko

  Dr. Rovena Troplini Vangjel, Msc. Mateus Habili, Msc. Merjeme Zyko

• BEYOND FRANCOPHONIE: UNDERSTANDING THE RISE OF ENGLISH-SPEAKING PREFERENCES FOR MOROCCAN STUDENTS IN MANAGEMENT

  BEYOND FRANCOPHONIE: UNDERSTANDING THE RISE OF ENGLISH-SPEAKING PREFERENCES FOR MOROCCAN STUDENTS IN MANAGEMENT

  Dr. Karim DARBAN, Dr. Smail KABBAJ

  Dr. Karim DARBAN, Dr. Smail KABBAJ

• IMPACT ASSESSMENT OF THE EUROPEAN UNION BUDGET EXPENDITURE ON MOBILITY FOR EDUCATION IN THE PERIOD 2000-2025 IN BULGARIA

  IMPACT ASSESSMENT OF THE EUROPEAN UNION BUDGET EXPENDITURE ON MOBILITY FOR EDUCATION IN THE PERIOD 2000-2025 IN BULGARIA

  Antoaneta Nikolova

  Antoaneta Nikolova

• INTERNATIONAL BUSINESS IN THE FRAGMENTATION AND TRANSFORMATION OF THE GLOBAL ECONOMY

  INTERNATIONAL BUSINESS IN THE FRAGMENTATION AND TRANSFORMATION OF THE GLOBAL ECONOMY

  Iliyan Sarandaliev

  Iliyan Sarandaliev

• FINANCIAL INTEGRATION AND THE EUROPEAN UNION

  FINANCIAL INTEGRATION AND THE EUROPEAN UNION

  PhD, Mariya Yaneva

  Mariya Yaneva, PhD

• IMPACT OF BREXIT ON THE SUPPLY CHAINS IN THE UNITED KINGDOM

  IMPACT OF BREXIT ON THE SUPPLY CHAINS IN THE UNITED KINGDOM

  Gergana Kaloyanova

  Gergana Kaloyanova

• STUDYING THE FUNCTIONING OF INTERNATIONAL TRADE CHAINS FOR FAST-MOVING CONSUMER GOODS IN DIFFERENT MARKETS

  STUDYING THE FUNCTIONING OF INTERNATIONAL TRADE CHAINS FOR FAST-MOVING CONSUMER GOODS IN DIFFERENT MARKETS

  Tonya Petrusheva

  Tonya Petrusheva

• EVALUATION AND COMPARISON OF THE SDG INDICATORS FOR ALBANIA AND BULGARIA

  EVALUATION AND COMPARISON OF THE SDG INDICATORS FOR ALBANIA AND BULGARIA

  Najada Firza, Anisa Bakiu, Dante Mazzitelli

  Najada Firza, Anisa Bakiu, Dante Mazzitelli

• TITLE SUSTAINABLE AND INCLUSIVE TRANSFORMATION OF THE BULGARIAN RURAL AREAS: CHALLENGES AND PROSPECTS

  TITLE SUSTAINABLE AND INCLUSIVE TRANSFORMATION OF THE BULGARIAN RURAL AREAS: CHALLENGES AND PROSPECTS

  Svetlana Aleksandrova-Zlatanska

  Svetlana Aleksandrova-Zlatanska

• IMPACT OF SUSTAINABLE PRODUCTION ON THE DEVELOPMENT OF INTERNATIONAL BUSINESS

  IMPACT OF SUSTAINABLE PRODUCTION ON THE DEVELOPMENT OF INTERNATIONAL BUSINESS

  Alaa Abdulameer Ahmed

  Alaa Abdulameer Ahmed

• TOURISM SUSTAINABILITY: A COMPARATIVE ANALYSIS OF BULGARIA AND THE NEIGHBOURING COUNTRIES

  TOURISM SUSTAINABILITY: A COMPARATIVE ANALYSIS OF BULGARIA AND THE NEIGHBOURING COUNTRIES

  Petya Ivanova

  Petya Ivanova

• SUSTAINABLE DEVELOPMENT OF THE EUROPEAN FOOD SYSTEM

  SUSTAINABLE DEVELOPMENT OF THE EUROPEAN FOOD SYSTEM

  Violeta Blazheva

  Violeta Blazheva

• AQUATIC FOOD CONSUMPTION IN SOUTHEASTERN EUROPE: TRADE AND SUSTAINABILITY DIMENSIONS

  AQUATIC FOOD CONSUMPTION IN SOUTHEASTERN EUROPE: TRADE AND SUSTAINABILITY DIMENSIONS

  Aleksandar Shivarov

  Aleksandar Shivarov

• SYNERGY BETWEEN THE EU AND KOREA IN NAVIGATING THE ENVIRONMENTAL STEWARDSHIP

  SYNERGY BETWEEN THE EU AND KOREA IN NAVIGATING THE ENVIRONMENTAL STEWARDSHIP

  Hannah Kang

  Hannah Kang

• DIGITAL TECHNOLOGIES IN THE MANAGEMENT AND DEVELOPMENT OF TOURIST DESTINATIONS IN THE EU

  DIGITAL TECHNOLOGIES IN THE MANAGEMENT AND DEVELOPMENT OF TOURIST DESTINATIONS IN THE EU

  Margarita Misheva

  Margarita Misheva

• IS THERE A NEW MOMENTUM FOR THE DEVELOPMENT OF THE EURO?

  IS THERE A NEW MOMENTUM FOR THE DEVELOPMENT OF THE EURO?

  Kaloyan Simeonov, Slaveya Vasileva

  Kaloyan Simeonov, Slaveya Vasileva

• TOURISM DEVELOPMENT TRENDS IN EUROPEAN CONTEXT

  TOURISM DEVELOPMENT TRENDS IN EUROPEAN CONTEXT

  Irena Kirilova Emilova

  Irena Kirilova Emilova

• ANALYZING KEY PERFORMANCE INDICATORS (KPIS) AS IMPACT FACTORS IN ECONOMIC TOURISM DEVELOPMENT IN BULGARIA COMPARED TO BALKAN EU COUNTRIES

  ANALYZING KEY PERFORMANCE INDICATORS (KPIS) AS IMPACT FACTORS IN ECONOMIC TOURISM DEVELOPMENT IN BULGARIA COMPARED TO BALKAN EU COUNTRIES

  Assis. Prof. PhD Violeta Doneva-Yankulova

  Assis. Prof. PhD Violeta Doneva-Yankulova

• ECONOMIC FINANCIAL INDICATORS AFFECTING THE PERFORMANCE OF CONSTRUCTION COMPANIES

  ECONOMIC FINANCIAL INDICATORS AFFECTING THE PERFORMANCE OF CONSTRUCTION COMPANIES

  Dr. Arjeta HALLUNOVI, Dr. Rovena VANGJEL

  Dr. Arjeta HALLUNOVI, Dr. Rovena VANGJEL

• THE TRANSFORMATION OF THE BUSINESS MODEL IN THE PROCESS OF THE TRANSFORMATION OF THE ECONOMIC SYSTEM ON THE ROAD TO SUSTAINABILITY: EUROPEAN PERSPECTIVE

  THE TRANSFORMATION OF THE BUSINESS MODEL IN THE PROCESS OF THE TRANSFORMATION OF THE ECONOMIC SYSTEM ON THE ROAD TO SUSTAINABILITY: EUROPEAN PERSPECTIVE

  Bistra Boeva

  Bistra Boeva

• DIMENSIONS OF BULGARIA‘S ECONOMIC GROWTH AND COMPETITIVENESS IN THE YEARS OF THE EU MEMBERSHIP

  DIMENSIONS OF BULGARIA‘S ECONOMIC GROWTH AND COMPETITIVENESS IN THE YEARS OF THE EU MEMBERSHIP

  Vera Pirimova, Elka Pirimova

  Vera Pirimova, Elka Pirimova

• BULGARIA‘S INVESTMENT AND TRADE POSITION IN 2023

  BULGARIA‘S INVESTMENT AND TRADE POSITION IN 2023

  PhD, Assoc. Prof. Monika Moraliyska

  Assoc. Prof. Monika Moraliyska, PhD

• AN EMPIRICAL STUDY OF PERCEPTIONS OF INVESTMENT PLANS AS PENSION ALTERNATIVES - EVIDENCE FROM BULGARIA

  AN EMPIRICAL STUDY OF PERCEPTIONS OF INVESTMENT PLANS AS PENSION ALTERNATIVES - EVIDENCE FROM BULGARIA

  Miroslav Kamdzhalov, Hristosko Bogdanov, Petya Angelova, Georgi Marinov

  Miroslav Kamdzhalov, Hristosko Bogdanov, Petya Angelova, Georgi Marinov

• FOREIGN EXCHANGE MARKET DYNAMICS IN BULGARIA IN THE PERIOD 2018 – 2022

  FOREIGN EXCHANGE MARKET DYNAMICS IN BULGARIA IN THE PERIOD 2018 – 2022

  Aglika Kaneva

  Aglika Kaneva

• PROMOTION OF CROSS-BORDER COMMERCIAL MEDIATION

  PROMOTION OF CROSS-BORDER COMMERCIAL MEDIATION

  Nedyalka Alexandrova

  Nedyalka Alexandrova

• INTERNAL MARKETING IN THE CONTEXT OF DIGITALIZATION

  INTERNAL MARKETING IN THE CONTEXT OF DIGITALIZATION

  Antoaneta Daneshka

  Antoaneta Daneshka

• THE POWER BRICS GEOPOLITICAL GAME

  THE POWER BRICS GEOPOLITICAL GAME

  Prof. Dr Habil Karim Naama

  Prof. Dr Habil Karim Naama

• CROSS-CULTURAL MARKETING STRATEGIES: BRIDGING THE GAP IN INTERNATIONAL MANAGEMENT

  CROSS-CULTURAL MARKETING STRATEGIES: BRIDGING THE GAP IN INTERNATIONAL MANAGEMENT

  Brunela Trebicka

  Brunela Trebicka

• LEVERAGING DIGITAL PLATFORMS FOR GLOBAL PUBLIC SECTOR MARKETING

  LEVERAGING DIGITAL PLATFORMS FOR GLOBAL PUBLIC SECTOR MARKETING

  Krasimira Stefanova Valcheva

  Krasimira Stefanova Valcheva

• DYNAMICS OF THE RELATIONSHIP BETWEEN ONLINE PURCHASES AND CONSUMER INCOME IN THE EUROPEAN UNION

  DYNAMICS OF THE RELATIONSHIP BETWEEN ONLINE PURCHASES AND CONSUMER INCOME IN THE EUROPEAN UNION

  Simeonka Petrova

  Simeonka Petrova

• USER JOURNEY PLANNING FOR SALES IN THE EUROPEAN UNION BY LOCAL COMPANIES

  USER JOURNEY PLANNING FOR SALES IN THE EUROPEAN UNION BY LOCAL COMPANIES

  Ph. D. student Georgi Bozhidarov Malchev

  Ph. D. student Georgi Bozhidarov Malchev

• DELIVERY TERMS CONSIDERATIONS IN THE USER JOURNEY FOR ONLINE SALES IN EUROPEAN UNION MEMBER COUNTRIES

  DELIVERY TERMS CONSIDERATIONS IN THE USER JOURNEY FOR ONLINE SALES IN EUROPEAN UNION MEMBER COUNTRIES

  Ph. D. student Georgi Bozhidarov Malchev

  Ph. D. student Georgi Bozhidarov Malchev

• EUROPE – BETWEEN CULTURE AND INSTITUTIONS

  EUROPE – BETWEEN CULTURE AND INSTITUTIONS

  Dr. Veselin Vasilev, Cand. soc., Todor Belenski

  Dr. Veselin Vasilev, Cand. soc., Todor Belenski

• THE RAPIDLY GROWING EUROSCEPTICISM - A RESULT OF THE INTERNAL POLITICAL PROCESSES IN THE MEMBER STATES OF THE EUROPEAN UNION

  THE RAPIDLY GROWING EUROSCEPTICISM - A RESULT OF THE INTERNAL POLITICAL PROCESSES IN THE MEMBER STATES OF THE EUROPEAN UNION

  Todor Kondarev

  Todor Kondarev

• EU FACILITY FOR REFUGEES IN TURKIYE: HUMANITARIAN AND DEVELOPMENT ACTIONS

  EU FACILITY FOR REFUGEES IN TURKIYE: HUMANITARIAN AND DEVELOPMENT ACTIONS

  Suleyman Dikmen, Hamza Bahad?r Eser

  Suleyman Dikmen, Hamza Bahad?r Eser

• GLOBALIZATION PROCESSES AND REASONS FOR MIGRATION OF THE POPULATION OF AZERBAIJAN TO EUROPE

  GLOBALIZATION PROCESSES AND REASONS FOR MIGRATION OF THE POPULATION OF AZERBAIJAN TO EUROPE

  Gulnara Sadi kyzy Hajiyeva, Afag Israfil kyzy Hasanova

  Gulnara Sadi kyzy Hajiyeva, Afag Israfil kyzy Hasanova

• THE STATE OF NOMINAL AND REAL CONVERGENCE OF ALBANIA IN THE CONTEXT OF ITS EU ACCESSION

  THE STATE OF NOMINAL AND REAL CONVERGENCE OF ALBANIA IN THE CONTEXT OF ITS EU ACCESSION

  Silvia Kirova, Enida Istrefi

  Silvia Kirova, Enida Istrefi